Kinglong Actively Expands the Market of GCC Countries: Made in Xiamen, Shining in GCC Countries

2024-05-23
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Kinglong Actively Expands the Market of GCC Countries: Made in Xiamen, Shining in GCC Countries
 On May 23, 2024, the China GCC National Forum on Industry and Investment Cooperation will be held in Xiamen. As an economic special zone and a strategic pivot city for the 21st century Maritime Silk Road, Xiamen's economic and trade cooperation with member countries of the Gulf Cooperation Council is becoming increasingly deepening. Many Xiamen enterprises are targeting new energy, transportation and other fields, accelerating their market expansion in the Gulf Cooperation Council countries, and continuing to write new stories of win-win cooperation.

 
 Kinglong Automobile Group is one of the earliest Chinese bus companies to implement an internationalization strategy. In countries such as Qatar, Saudi Arabia, and the United Arab Emirates, Kinglong series products have the highest market share, with a market share of nearly 90% in Qatar. In the first quarter of this year, Xiamen Kinglong, a subsidiary of the group, exported 104 12 meter buses to Saudi Arabia. Since entering the Saudi market in 2004, Xiamen Kinglong has accumulated exports of nearly 4 billion yuan, with over 8000 buses.

 
 Yu Danyao, Chief Brand Promotion Officer of Xiamen Kinglong United Automotive Industry Co., Ltd.: For the Saudi market, Kinglong has made strict selection and optimization of the thermal insulation and interior materials of the whole vehicle. At the same time, we have adopted high-temperature and anti-aging materials and air filter core system with high dust coefficient to comprehensively improve the durability and comfort of the whole vehicle. In addition, we have also established a complete customer service network system to fully service customer needs.

 At present, tens of thousands of various models of the Golden Dragon series serve the daily travel and various activities of local people in the GCC countries, many of which are new energy vehicles. Currently, enterprises are continuously optimizing product quality and services, and expanding brand influence.

 Yu Danyao, Chief Brand Promotion Officer of Xiamen Kinglong United Automobile Industry Co., Ltd.: We will also deepen international production capacity cooperation, carry out localized cooperative operations through the establishment of overseas factories and other means, and achieve the transformation and development from product trade mode to "brand authorization, technology output" and other modes, providing a "Kinglong solution" for the low-carbon transformation of green transportation.
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